When Mal Law approached us to film his epic feature it felt like we were taking on as big a task as he was. Over 50 days Mal planned to attempt 50 marathons, over 50 mountains in 50 consecutive days. The aim was to remove stigma around mental health and raise funds for the Mental Health Foundation of New Zealand. The mountains ups and downs were a great metaphor for the emotional rollercoaster many find themselves on when dealing with mental health issues.
Flashworks Director, John-Jo Ritson was appointed the mammoth task of managing the film teams, media and editing of the 90 min documentary.
FIFTY The Movie has been recognised internationally for it’s cinematography. It received both the editing and peoples choice award at the International DOCS without boarders film festival. We were also very happy to be selected for the Banff Mountain film festival and from there was further selected to be on the international Banff Road Show. It was showcased on all international Air New Zealand flights in 2017 and played to 27 sold out cinemas around NZ.
Produced by: Running Wild & Flashworks Media
Directed by: John-Jo Ritson /Flashworks Media
Filmed by: Flashworks Media, Silver Eye Films, Smart As Productions